Soloto

An Omni Channel Success Story

SUCCESS STORY

Soloto is an online brand of Servis Shoes which is one of a leading shoe brand.

0 %
Decrease in Ads Spend
0 %
Increase in Sales
THEIR STORY

Servis Shoes had over 450 retail outlets but no online presence. The brand turned to Shopdev to deliver a custom-built ecommerce solution with an omnichannel experience powered by Shopdevs’ Omni-Channel Engine (OE) – a leading cloud-based Ecommerce ERP, enabling real-time omnichannel commerce.

THEIR GOAL

To have a strong digital presence

Servis Shoes took their business online under a new brand name, Soloto, which had no existing offline presence. Soloto wanted to compete on better operations, customer service – and most importantly, business intelligence. OE allowed it to do exactly that and what would have turned into an operational nightmare quickly became a success story.

Soloto’s plan was operationally complex: sync inventory from 14 different nationwide store locations and train store managers to become warehouse managers. OE integrated all these locations, thereby increasing the inventory levels available on the webstore manifold. Real-time KPI reporting enabled data-driven online marketing decisions, decreased deadstock, enabled automated replenishments and significantly improved.

ShopDev took it as a mission to build the strategy to pull all the physical stores’s data to an online platform to build an extensive eCommerce platform. They delivered what we needed, plain and simple.

THE SOLUTION

A Cloud-based Application Program

Servis Shoes took their business online under a new brand name, Soloto, which had no existing offline presence. Soloto wanted to compete on better operations, customer service – and most importantly, business intelligence. OE allowed it to do exactly that and what would have turned into an operational nightmare quickly became a success story.

Soloto’s plan was operationally complex: sync inventory from 14 different nationwide store locations and train store managers to become warehouse managers. OE integrated all these locations, thereby increasing the inventory levels available on the website manifold. Real-time KPI reporting enabled data-driven online marketing decisions, decreased deadstock, enabled automated replenishment, and significantly improved operations and delivery times.

soloto web mobile view
THE SUCCESS

A Custom Built E-Commerce Platform

After the successful development and implementation of the Platform, Servis experienced:

  • 1600% increase in inventory value
  • 500% increase in sales.
  • 400% decrease in ad spend
  • Average delivery time of 1.68 day –
    almost half of the overall industry average

Technologies Used

E-Commerce Development

Headless e-Commerce Development

We are now running an exciting eCommerce platform that is not only helping us get more sales but at the same time our advertisement spends are down about 400%.

Team Soloto

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